About Me

I am a strategic and imaginative writer. I don’t settle for anything less than high-quality content that resonates with people, inspires them, and adds value to their lives. I enjoy doing this through wit, relatability, and creative language.

My background in lifestyle journalism, copywriting, brand identity development, entrepreneurship, photography, food curation, and fine art allows me to bring a fresh and holistic perspective to everything I create.

I specialise in lifestyle, travel, and food writing. I write:

Media articles

Blogs

Copy for brochures, websites, print materials, advertisements, newsletters, and social media

Read more about me

My Latest Work

Please note that all articles created for clients belong to them or the publication in which they were featured and may not appear under my name.

2024 ATW Trend Report • 10th April 2024

Culinary Tourism Exploring Africa through its flavours and stories

African culinary tourism is emerging in forms as diverse as the hundreds of cuisines across the continent. From food movements to test kitchens to tours that reveal the history of Africa through its spices, they are as cutting-edge as they are extraordinary in their origins.

From the 2024 ATW Trend Report – Chapter 8: Exploring Africa through culinary tourism.

29th November 2024

The leading lady on everyone’s bucket list: South Africa has something for every kind of traveller

Blue-flag beaches, starry skies, hip cities, and heaps of culture – whatever your preferences, this guide will have something for you!

IOL | News that Connects South Africans • 31st August 2023

What do women want? Decoding female travel preferences and moving beyond stereotypes

Patricia Johnston, area leader for the KZN region, Flight Centre South Africa, believes that when it comes to travel, gender-biased beliefs like women shouldn’t travel alone, women aren’t interested in active travel experiences, and that catering to women means hairdryers, bubble baths and baby changing stations, still exist.Johnston said this puts not only women at a disadvantage but the industry as a whole. “The statistics show that women love to travel more than men: 64% of worldwide travelle...

Dukes Avenue • 14th December 2024

12 Luxury Fragrances That Smell Like Christmas

Scents can be so evocative that they tell a story only imagined in our dreams or favorite films. Here are 12 perfumes (one for each day of Christmas!) that smell like festive magic.

Dukes Avenue • 16th December 2024

20 Great Ways to Maintain a Positive Mindset and Find Contentment

With so much self-help information out there, it’s easy to get overwhelmed. Here are 20 surprisingly simple ways to maintain a positive mindset and find your happy place.

Dukes Avenue • 15th December 2024

12 Ways Male and Female Managers Approach Leadership in the Work Place Differently

Society has many discrepancies regarding how different genders are seen and treated. These entrenched idiosyncrasies influence how women and men experience the corporate world and can significantly impact their management styles.

MORE Family Collection Blog • 16th February 2023

The MORE Family Collection

There’s no better way to appreciate the incredible views, and the delicate fynbos flowers than by hiking the incredible mountains that surround our perfectly located More Quarters Neighbourhood Hotel and Cape Cadogan Boutique Hotel. Our prime location, under the gaze of Table Mountain, Lions Head and Signal Hill, is perfect for nature lovers and adventurers who want to go hiking in Cape Town. The hiking trails in Cape Town range from easy to strenuous. Always be prepared for all kinds of weathe...

29th November 2024

Black Honey, No Scrubs, and my secret weapon from the 90s

Black Honey lipstick isn't my only secret weapon from the 90s. Read on to reveal the others!

BON Hotels • 16th July 2024

Feathers, Fashion, and Bridgerton in… Oudtshoorn! - BON Hotels

Season three of Bridgerton, everyone’s favourite racy Regency-era series, has just dropped, and we can’t get enough of it. But did you know there is a little piece of Oudtshoorn in this hot-on-trend Shondaland Netflix drama?

The ostrich feathers quivering on the opulent hats and costumes, in the lush décor, and accessorising the lead heroine, Penelope Featherington (it’s even in her name), came from our humble Klein Karoo ostriches.

Oudtshoorn is deservedly the world’s ‘Ostrich Capital’ – the...

Corporate Traveller • 1st March 2023

5 Bleisure travel personas: Which one are you this Easter?

With those March 21st and 29th public holidays coming up, business travellers have a golden egg of an opportunity to plan a fun bleisure trip (that’s business travel combined with leisure) - one that works for you and your company too.

Bonnie Smith, GM of Corporate Traveller, explains that encouraging bleisure travel is important – it boosts morale and leads to less burnout. Ticking those mental health Duty of Care boxes right there! But not all travellers have the same idea of what a good blei...

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